Products, Services and Branding

Course Level 1: Introductory

Estimated Study Time: 3-4 hours

In this course you will find out about how organisations manage their products and services. This will include learning about how new products are developed and how the existing portfolio of offerings is managed. The particular characteristics of service products will be explained so that you can understand the impact that these features have on how services are managed.

You must be a registered member of our website to access this course.

Course Content